These scrunchies are not only practical but also add a fun and fragrant touch to your family's hair routine. Each scrunchie is micro-encapsulated with fragrance, ensuring that the scent lasts between 8 to 12 months. Brighten up any hairstyle or outfit with one of the sweet sugary scents. Little fashionistas love mixing and matching the scents. Bubblegum + cotton candy = candy land perfection